A visionary and industry pioneer, Arpit exemplifies entrepreneurialism, with an impressive track record of identifying business opportunities and developing innovative strategies to address market needs. Arpit has got 15 years of rich industry experience as a technocrat and entrepreneur.
As the Founder of CouponsBargain, he provides leadership and overall direction in strategic areas such as business development, brand partnership, delivery management and company’s growth strategy and is moving up in the value chain to continuously maintain and be customer delight. CouponsBargain is the most up to date and comprehensive coupons and deals destination for online shopping in India. It offers coupon codes, discount offers and deals from all top online stores in India.
He is also the Chief Marketing Officer of UK Based company Oxcean, a cloud platform provider serving more than 200 customers worldwide. He is responsible for creation and execution of Marketing Strategy for India and Strategic Accounts across APAC encompassing Brand Promotion, Partner/Agency Management, Integrated marketing campaigns, Public Relations, Channel Marketing, Events and Go-to-market programs with customers and partners.
Arpit has also launched his digital marketing venture – Asquare International which provides online branding & promotional services, website development, digital marketing programmes to various corporate clients. His email marketing initiative, “MailMart” provides businesses and web site operators a software application to create, launch, and manage online email marketing campaigns and HTML newsletters. Today MailMart has been recognised as the most comprehensive and cost effective permission based e-mail marketing service available in India, and it is offering services to Indian marketers, entrepreneurs and online retailers.
Prior to this he was the founding member of InsightVAS.com – Telecom VAS Online News Portal, heading technology division and concept creation team. He has developed the portal with the vision of bringing together an entire Mobile VAS ecosystem and finding a sustainable growth solution to a market-wide challenge that serves the needs of various telecom players including operators, OEMs, content owners & aggregators, handset manufacturers.
Arpit has also worked as GM – Business Development in a US based firm Parwan Telecom Technologies. He was managing key accounts for many national and international Clients. His key responsibilities were includes identifying and cultivating new corporate clients, educating them on applications. He was also responsible for preparing IVR and VOIP business models for industry clients. His profound excellence on IT attributes such as VoIP, IVRS, SMM and SEM blended with an insightful business approach distinguishes him from his counterparts.
Arpit is also the Director of Moti Ram Rolling Mills Ltd., a Public Company incorporated in 1994. The company is a leading manufacturer & supplier of steel & iron products all over India.
As a driven entrepreneur, Arpit has slowly seen his dream of leading Asquare International into a fully fledged IT business consulting firm turn a reality. His constant endeavor has helped in achieving higher levels of oganisational excellence and customer satisfaction by assuming responsibility and accountability at all levels. He has been instrumental in architecting the company’s operational excellence, delivery and quality framework.
Arpit has an engineering degree (B. Tech, Computer Science) from Rajasthan Vidyapeeth University, as well as an Advance Diploma in Software Engineering from Aptech.
Arpit enjoys traveling, reading & listening to music in his leisure time.